PayPal’s Micropayment Solution Opens to the Public

Online payment company PayPal has opened up its micropayment solution to “game developers, media publishers, or anyone interested in selling digital content on a global scale.” The solution was first announced last October when the company said that the upcoming feature would offer “a competitive fee structure for micropayments, with pricing at 5 percent plus 5 cents for purchases under $12.”

Today, PayPal’s two-click micropayment solution has gone public and it has the potential to change how publishers and other online merchants interact with their customers.

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The major hurdle for micropayments is getting the consumer through the process with as little friction as possible. The more a consumer has to do to make a payment, the less likely they are to do so. This is PayPal’s answer to that problem.

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i try to be ironic..
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