Here’s How To Make Your #Facebook Ad Campaigns Work

Here’s a few tips on making Facebook ad campaigns work:

  • Fun/entertainment focused campaigns work better than other types of topics;

  • People are more likely to click if they’re older and if they didn’t attend college;

  • People who attended college use their friends as a filter to determine who to click on more than people who didn’t;

  • Facebook ads need new creative after three to five days;

  • In general, the better your targeting is, the highest the click-through rates, though you still need to change creative quickly.

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