Bank Website Redesigns are Back: Salem Five Outdoes Itself (NetBanker)

One that I particularly liked (note 1) is Salem Five's new homepage (shown below). Not only is it gorgeous, the navigation is outstanding with a large box containing key info (see points A and B below) and drop-down mega-menus (second screenshot) for everything else.

A few highlights of the new design (letters correspond to those shown on the screenshot):

A. The small outlined box on the left contains important info including the online banking login and current rates for key products.

B. The bank makes it easy to find contact info by listing the toll-free number at the bottom of the box. The bank also features LivePerson-powered click-to-call, one of the recommendations from our most recent report (note 3).

C. Despite the minimalistic design, the bank still has four low-key text-based promos running across the screen.

D. Users can choose from 19 background themes to use as the backdrop (note 2).

Salem Five homepage with customizable backgrounds (18 April 2011)

Salem Five homepage with customizable backgrounds (18 April 2011)

Salem Five uses drop-down "mega menus" to help users navigate to the far corners of its website

Salem Five uses drop-down "mega menus" to help users navigate to the far corners of its website

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i try to be ironic..
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